Course Materials for Dr. Alexander, MBA, PhD


MAR2150 - International Marketing - Summer 2020 (CRN 34091)
Required Text: A free etextbook is used in this course: Durand, Aurélia. Marketing and Globalization, Routledge, 2018. ProQuest Ebook Central -- https://ebookcentral.proquest.com/lib/valencia-ebooks/detail.action?docID=5453473

  • Syllabus  (pdf)
         169K: < 1 minute @ 56k


  • MAR 2011 Principles of Marketing Session 10-week (CRN 28079)
    EDUCATIONAL MATERIALS: Required: A free open education textbook will be used in this course – https://courses.lumenlearning.com/wmopen-principlesofmarketing/

  • Syllabus  (pdf)
         140K: < 1 minute @ 56k


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